Unlock the power of data-driven library marketing with our automated email solution

SmartyCat transforms library email marketing by automating content creation, streamlining message management, and empowering users to effortlessly engage with their communities. SmartyCat pulls information from your library’s events calendar or OverDrive Marketplace and inserts it into emails based on your customized templates. When a draft message is ready, it notifies library staff, letting them easily edit, delete, or immediately send it.

Say goodbye to manual tasks and hello to efficient, resource-saving solutions!

KEY FEATURES

  • Automated and targeted content creation

  • Notifications for each new message

  • Customizable and flexible

  • Privacy-conscious design

KEY BENEFITS

  • Save staff time, money, and resources

  • Boost engagement

  • Maintain consistent branding and communication

Streamline Your Community Engagement

SmartyCat for Events is designed to elevate your library’s community engagement. Compatible with most library calendars, SmartyCat seamlessly integrates with your event feeds to generate targeted email messages automatically. With customizable templates, library staff can easily tailor email campaigns to particular audiences based on their interests, preferred branch, or library usage. From event titles, to time and date, to descriptions and registration links, SmartyCat makes sure every message is informative and engaging. Automate your library’s event promotion and expand your community outreach with SmartyCat for Events!

Market Your Digital Collection with Automated Convenience

SmartyCat for Libby is designed to effortlessly promote your library’s digital collection, saving time while maximizing patron engagement. This innovative solution integrates with your curated lists on the OverDrive Marketplace, generating customizable email messages that showcase your featured ebooks, magazines, and audiobooks to the patrons of your choice. Choose one of our ready-made templates or build your own, incorporating placeholders for cover art, author name, item description, Libby checkout links, and more. Then simply select a curated list and let SmartyCat for Libby create targeted, mobile-friendly messages for your review and approval. Explore the future of library engagement with SmartyCat for Libby!