It doesn’t always need to be a big change to enrich a customer’s experience. Receiving comments and listening to suggestions on an individual basis from customers can lead to improvements that benefits all customers.
When it came to getting customer input about the future of their library system, Multnomah County Library not only used targeted emails to ultimately get the customer interaction they were looking for, but also gained valuable insights about messaging content that opened a new door of possibilities.
St. Louis Public Library Foundation (Foundation) is finding new ways to connect with donors following a successful multi-year capital campaign to raise support for the restoration and modernization of Central Library. Strategically collaborating with the Marketing Department and utilizing customer engagement tools in OrangeBoy’s CRM solution, Savannah, has helped them in this pursuit.
Pioneer Library System in Norman, OK is making it easy for its customers to maintain a relationship with the library. When it comes time for customers to renew their cards, the Library turns to SaaS platform Savannah to automate the process, presenting customers with a number of options so they can choose what is most convenient for them.
The customers at the Mint Hill branch of the Charlotte Mecklenburg Library wanted more digital content. That was one of the major takeaways for Branch Manager Mark Engelbrecht after a customer service survey performed through Savannah last summer.