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Don’t Bring Me Anything Without Data

One thing all libraries have in common is a limited budget. That’s why when it comes to marketing dollars, the Enoch Pratt Free Library’s Meghan McCorkell often tells people “don’t bring me anything without data.” On July 17, join Meghan as she discusses how the Pratt is testing new procedures to collect data on programs and visits to set trackable goals that allow library leaders to swiftly change strategy in order to be successful. Leave this webinar with concrete tools on how you can use data in your library marketing strategy.

Presenter: Meghan McCorkell, Director of Marketing & Communications, Enoch Pratt Free Library

Later Event: July 17
July Monthly Round-Up